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Posted by Rosie on Fri May 24, 2013 15:35pm

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24th May 2013Hot...

  • Integrating digital interaction into the live environment is top of the list for most experiential events. The University of Lincoln and designers from Harfleet & Harfleet have created a very clever flowerbed which responds to twitter posts for this year’s Chelsea Flower Show. It’s a great mechanic for encouraging visitors to interact with the exhibit and spread the word across social media beyond the standard competition entry or photo upload. Check it out here.

Tagged: Production, Design, Visitor Experience, Brand Activation, Digital, Social Media, Experiential

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